The Best Deals Today: Ninja Gaiden: Ragebound, NBA 2K26, Apple AirPods 4, and More

TECH NEWS

Retailers launch aggressive weekend discounts spanning sports games, mechanical keyboards, and wireless audio as Black Friday competition accelerates ahead of Thanksgiving week.

Amazon, Best Buy, and Walmart coordinated simultaneous price cuts on high-demand electronics and gaming hardware throughout Saturday's shopping window.

Major retailers deployed coordinated pricing strategies Saturday with NBA 2K26 dropping to $29.99 from its $69.99 launch price—a 57% reduction representing the steepest discount since 2K Sports' basketball simulator released in September. The cross-platform deal applies to PlayStation 5, Xbox Series X, and both Nintendo Switch generations, positioning the title as loss-leader inventory ahead of Black Friday's November 28 official start.

Best Buy countered with a $250 markdown on the Glorious GMMK PRO 75% mechanical keyboard, slashing the enthusiast-grade peripheral from $349.99 to $99.99. The 71% discount targets PC gaming and productivity users seeking modular hot-swappable switch compatibility and custom keycap support without boutique pricing typically associated with enthusiast mechanical keyboards.

The Game Kitchen's Ninja Gaiden: Ragebound fell to $32.48 from $39.99, marking a 19% reduction on the roguelike spin-off that earned GameSpot's 9/10 review score for translating the franchise's demanding combat into procedurally generated dungeon-crawler format. The August 2025 release represents Koei Tecmo's experimental departure from mainline action gameplay, developed by the indie studio behind Blasphemous.

"Ninja Gaiden: Ragebound looks and sounds incredible, and the fast but thoughtful combat is so satisfying it's hard to put down."

Consumer audio markets saw Apple AirPods 4 drop to $84.99 from $129 MSRP across Amazon and Best Buy, undercutting last weekend's pricing on the H2-chip-equipped wireless earbuds featuring Spatial Audio and five-hour battery life per charge. Walmart positioned competing Beats Solo Buds at $39, down from $69, emphasizing the 18-hour battery life as budget alternatives ahead of anticipated AirPods 5 announcements expected in 2026.

Specialty retailers joined the weekend offensive with Crunchyroll Store's annual Aniplex sale reducing the Gurren Lagann Complete Box Set to $109.98 from $149.98. The premium Blu-ray compilation includes Studio Gainax's 27-episode mecha series plus two theatrical films, targeting collectors investing in physical media as streaming services fragment anime catalogs across competing platforms.

LEGO's Star Wars Tantive IV set dropped to $51.19 from $79.99 on Amazon, discounting the 654-piece recreation of Princess Leia's blockade runner from 1977's A New Hope opening sequence. The set includes a 25th Anniversary commemorative brick, appealing to collectors focused on limited-edition LEGO Star Wars releases as the Disney-era franchise approaches five decades of merchandise proliferation.

The coordinated pricing pressure reflects intensifying retail competition as economic headwinds from inflation and consumer spending uncertainty push major chains toward aggressive margin compression strategies. Analysts project similar weekend flash sales will continue through Thanksgiving week before culminating in Cyber Monday's December 1 finale.

By Staff Writer

3 min read · Nov 16, 2025